Founder & Co-CEO
Having worked in digital since the dawn of the consumer Internet, Jordan has an informed and adept understanding for how storytelling, technology and consumer experience can be applied to reimagine and launch brands, products and media properties.
Jordan has created brands, built businesses and launched media properties in almost every consumer category, including: art, celebrity, culture, entertainment, fashion, food, gaming, home, music, shopping, sports, travel among many others.
As a founder and partner of Superlative he has worked with leading companies, including AMC, AOL, BBC, Bon Appétit, Food Network, IAC, Levi’s, MTV, Nike Foundation and Tumblr.
Prior to founding Superlative, Jordan held a number of creative leadership positions at News Corp and AOL.
Through these diverse experiences as both an external agent and internal operator, Jordan has honed the firsthand perspective, knowledge and expertise to help companies affect change and execute at scale.